| 1. | Quelch, John A. / Farris, Paul W. CASES IN ADVERTISING AND PROMOTION MANAGEMENT
Plano, TX Business Publications, Inc. 1987 Second Edition Hardcover Very Good with no dust jacket
Cover has worn corner, other spots of rubbing on extremities, light scratches. . Many case histories of successful advertising and promotion campaigns. Illustrated. Tight, square, pages clean and bright. . Octavo - 8vo. 759 pages
Price: 17.50 USD |
